# Mailinite

> Mailinite is a B2B cold email agency that fixes the offer before it sends a single email. Its view: most cold email fails before it reaches the inbox, because of the wrong offer, sent to the wrong people, with no reason to reply now. Mailinite starts there, then runs the campaign.

Mailinite is for B2B companies with deals worth $10k+ a year whose cold email gets sent but not answered.

What Mailinite believes:

- Deliverability is table stakes, not a selling point.
- Relevance beats personalization. Mentioning someone's LinkedIn post is not a reason to reply.
- Volume hides bad offers. If it takes 10,000 sends to book a meeting, the problem isn't the sending.
- Who you don't email matters as much as who you do.
- A meeting only counts if the person can buy and wanted to be there.
- Some companies shouldn't do cold email yet, and Mailinite will say so.

How it works:

1. Offer teardown: pressure-test the offer against won and lost deals.
2. Market map: decide who can buy now, and who to leave alone.
3. Offer testing: test different offers on small batches, not subject lines on big ones.
4. Scale what wins.
5. Market report: every reply and objection is logged, so the client learns what the market thinks, not only how many meetings were booked.

Pricing: it starts with an Offer Teardown ($1,500, one-time, credited toward the first month if the client continues). Campaigns are $5,000/month.

Free option: send Mailinite your current cold email and it will reply with what's wrong with it.

## Company

- [Mailinite](https://mailinite.com/): Homepage covering Mailinite's point of view, process, a side-by-side email example, the market report, pricing, and FAQ.
- [Free cold email teardown](https://mailinite.com/cold-email-teardown/): Send your current cold email for a free written teardown within two business days, with an example teardown and the 7 checks Mailinite uses.
- [Cold email for SaaS](https://mailinite.com/cold-email-for-saas/): Why SaaS cold email gets ignored, five offers that beat "book a demo", and buying triggers worth emailing about.
- [Cold email agency pricing](https://mailinite.com/cold-email-agency-pricing/): The three agency pricing models, hidden costs, an ROI calculator, 10 questions to ask before signing, and Mailinite's pricing.

## Blog

- [Guaranteed meetings are a cold email red flag](https://mailinite.com/blog/meeting-guarantees-red-flag/): What meeting guarantees reward, and what to ask an agency for instead.
- [Volume hides bad offers](https://mailinite.com/blog/volume-hides-bad-offers/): A funnel model showing why the offer, not volume, is the lever that moves meetings.
- [Relevance beats personalization](https://mailinite.com/blog/relevance-beats-personalization/): Why AI-personalized first lines stopped working, and how to write relevant cold email.